Multiplex Boards Advertising | Ponvandu at PVR-INOX The Cinema, Coimbatore 2023

An introduction

Client

Ponvandu

Services

Advertising | Backlite Boards

Location

PVR-INOX The Cinema, Coimbatore

Release Date

Oct 2023

🏆 Multiplex Boards Advertising: Capture Audiences in High-Impact Cinema Spaces

Multiplex Boards Advertising is a strategic way to reach consumers in premium ad placements where they are fully focused and emotionally engaged. Located within cinema lobbies, waiting areas, and near ticket counters, these boards serve as an excellent tool for theatre audience engagement and targeted brand messaging.

🎯 Large Format Indoor Advertising for High Dwell Time Spaces

Cinema environments offer ideal conditions for large format indoor advertising. As viewers await their movie, their attention is naturally drawn to vibrant visual elements around them. This high-dwell-time atmosphere is perfect for advertisers aiming to drive deeper brand recall.

By using visual ads in cinemas, brands not only benefit from scale and brightness but also from direct audience connection in an immersive setting. Whether it’s for product launches, promotions, or awareness campaigns, these visual formats leave a lasting impression.

🎬 Leisure Space Advertising that Drives Audience-Targeted Campaigns

Leisure space advertising in multiplexes gives brands access to well-segmented, location-specific audiences. These indoor locations—such as food courts, lounges, and hallways—are ideal for delivering audience-targeted campaigns with high conversion potential.

Unlike fleeting outdoor ads, multiplex environments ensure your brand remains in view during long wait times. This makes it a perfect platform for high dwell time advertising that enhances brand perception in upscale entertainment zones.