Hoarding Advertising | Multiplex Boards Ponvandu at PVR-INOX, Chennai Beast Movie Campaign (Audi Sponsonship) 2022

Client
Ponvandu
Services
Advertising | Seat Branding, Audi Arch, Door Branding, Standee, Plasma, Logo Presence in Checker Box Backdrop During the Event
Location
PVR-INOX Chennai (Sathyam - Seasons, Royapettah, VR Mall - Screen 5, Anna Nagar, Palazzo - Screen 9, Vadapalani, Escape - Screen 5, Royapettah)
Release Date
Apr 2022

Multiplex Boards

Multiplex Boards offer immersive brand storytelling within entertainment venues. Strategically placed in high-engagement zones like foyers and lounges, they provide exposure to premium, leisure-seeking audiences. These OOH displays can be static, backlit, or digital, and are ideal for targeting affluent consumers during movie screenings. Multiplex branding aligns perfectly with product launches, FMCG promotions, and tech product ads. Due to high dwell times, messaging on these boards gets better retention. Combined with airport OOH ads or shopping mall promotions, this format amplifies reach in lifestyle spaces and boosts OOH impressions in a clutter-free environment.

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